1 LACRM API Integration Guide

This guide covers how we integrate with Less Annoying CRM’s API for our internal processes.

1.1 API Overview

• Base URL: https://api.lessannoyingcrm.com
• Rate Limit: 100 requests per minute
• Authentication: User token + API token

1.2 Key Integration Points

1.2.1 Contact Management

• Creating Contacts: Use CreateContact function
• Updating Records: Use EditContact with ContactId
• Search: Use advanced search filters for bulk operations

1.2.2 Pipeline Management

• Status Updates: Use EditPipelineItem to move deals through stages
• Custom Fields: Leverage dropdown fields for consistency
• Currency Fields: Always use for financial data

1.3 Best Practices

1. Batch Operations: Group API calls to stay under rate limits
2. Error Handling: Always check for HTTP 400 responses and error codes
3. Data Quality: Test imports with small batches first
4. Webhooks: Use for real-time updates instead of polling

1.4 Code Examples

1.4.1 Basic Contact Creation

import requests

def create_contact(name, email, company):
    payload = {
        'Function': 'CreateContact',
        'Parameters': {
            'Name': name,
            'Email': email,
            'Company': company
        }
    }
    response = requests.post(api_url, data=payload, auth=(user_token, api_token))
    return response.json()

1.4.2 Error Handling Pattern

def handle_api_response(response):
    if response.status_code == 400:
        error_data = response.json()
        print(f"Error {error_data['ErrorCode']}: {error_data['ErrorDescription']}")
        return None
    return response.json()

1.5 Troubleshooting

1.5.1 Common Issues

• Rate Limiting: Implement exponential backoff
• Field Validation: Check custom field requirements
• Duplicate Detection: LACRM doesn’t auto-merge on import

1.5.2 Support Resources

• LACRM Support: Free customer service
• API Documentation: https://account.lessannoyingcrm.com/api_docs/v2/
• Internal Slack: #lacrm-integration